Strategy

The Group strategy is based on building strong, sustainable long term customer relationships in the key growth sectors in the packaging and labels markets through the supply of cost effective product and service solutions differentiated by innovative design, attention to detail, key partnerships, local/national/international capability and product/service expertise.

Macfarlane Packaging Distribution will strengthen its current market leadership position in the UK by broadening its product offer into presentational packaging products, increase penetration of target sectors such as third party logistics, improve its service offer through increased investment in its web capability and develop the most cost effective and responsive supply chain.

Macfarlane Packaging Design and Manufacture will build a UK market leadership position in the supply of bespoke packaging solutions to industrial customers through superior design capability, market sector expertise and a flexible service capability.

Macfarlane Labels is focussed on creating a leadership position in the design and printing of resealable and self adhesive labels for FMCG customers through its flexible printing capability, experience in design and raw materials and its key strategic partnerships with both print equipment and film manufacturers.